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Online Reputation Mgmt to Drive Behavior | Clip of the Week

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This week, a viewer wrote in to ask Weldon Long how to use the online reputation management process — Yelp, Google Reviews, Angie’s List and the like — to actually influence service techs’ behaviors.

Check out this week’s “clip of the week” from Cracking the Code for Weldon’s answer, which ties together incenting behaviors while maximizing reviews.